Ethics in the News

22 06, 2020

The Best Reasons To Run A Business: Leadership Lessons From A Political Consultant

By | June 22nd, 2020|Ethics in the News, Featured, Forbes Columns, Leadership|Comments Off on The Best Reasons To Run A Business: Leadership Lessons From A Political Consultant

Shutterstock If you want to run for office because power is intoxicating, you won’t be able to hire Jay Townsend as your consultant. He doesn’t want to work with you. "I work for people who want to advance a worthy cause," he says. "That is the only reason to go into politics." Over a career spanning three [...]

22 06, 2020

Do Not Dump: Make Your Marketing Strategy Story-Based, Not Fact-Based

By | June 22nd, 2020|Ethics in the News, Featured, Forbes Columns, Leadership|Comments Off on Do Not Dump: Make Your Marketing Strategy Story-Based, Not Fact-Based

Shutterstock "There's a crisis in advertising," warns Tom Gerace, "and it's only going to get worse." Gerace (pronounced jer-ACE) is the CEO of the Boston-based marketing company Skyword, Inc., and he believes that the days of “interrupt-advertising” are long gone. “Until relatively recently, people didn't have a choice but to watch one of three or four [...]

22 06, 2020

Tech Leaders Who Want To Avoid Financial Ruin Should Do These Three Things

By | June 22nd, 2020|Ethics in the News, Featured, Forbes Columns, Leadership|Comments Off on Tech Leaders Who Want To Avoid Financial Ruin Should Do These Three Things

#HereWeAre Women In Tech event during the 2018 Consumer Electronics Show (CES) |Patrick T.... [+] Depending on how you read it, the New York Times headline, "Stock Markets Tumble Amid Worries Over Tech Firms and Trade Tensions," is either a bad omen or an opportunity for development in the tech world. If you're a leader of a [...]

22 06, 2020

Job Applicants: How To Tell Good Employers From Great Ones

By | June 22nd, 2020|Ethics in the News, Featured, Forbes Columns, Leadership|Comments Off on Job Applicants: How To Tell Good Employers From Great Ones

Shutterstock If you’re not a competitive job candidate, this column isn’t for you. There are lots of other articles that will help you improve your chances of getting valuable job offers. But if you anticipate having more than one job offer, or if you already have several on the table and you’re trying to pick the [...]

22 06, 2020

Yes, You Should Use ‘Honest’ In Your Resume (With Caveats)

By | June 22nd, 2020|Ethics in the News, Featured, Forbes Columns, Leadership|Comments Off on Yes, You Should Use ‘Honest’ In Your Resume (With Caveats)

Shutterstock Want to put yourself ahead in the job market? If you’re a person of high character, say so in your resume. Include references to your character in your job applications and correspondences with your prospective employers, too. Before I explain why this makes sense, let’s take a look at one headhunter’s argument against the practice. [...]